It should come as no surprise that, when selling a car, first impressions matter.
The truth of the matter is that a well-kept and shiny car will always give a potential buyer the right impression, and from there, everything else will be a lot easier.
A beautiful, lustrous exterior is one of the biggest benefits of ceramic coating when selling a car, and a thing that’ll draw potential buyers to your vehicle even before they realize it’s ceramic coated.
If you’re looking for professional ceramic coating for used cars, we’re the ones you want! At Guiness Garage, we can make all cars stand out from the crowd. Are you ready to make an impression? Book your service today and get ready to increase your car’s value.
The Difficulty of Selling a Car Without Ceramic Coating
Let’s be honest here, selling a car can be notoriously difficult, particularly when it comes to used cars, and if your car has even minor flaws that catch the eye of a potential buyer, you’ll have an even harder time doing it.
Some of the most common issues you can expect to find when selling an used car are the mileage and the condition of the tires, but these are some things people don’t really keep in mind unless it’s too late:
Faded or Dull Paint
The older your car, the more likely it is to have faded paint, and that’s just a reality of life. Even with frequent waxing, the sun does a number on a car’s paint, which can betray its age to sharp-eyed buyers.
Scratches and Minor Imperfections
While minor scratches, chips, swirl marks and tiny dents are all signs of normal wear and tear in an used car, they do lower the value, both because they’re a sure sign of an old vehicle, and because, if the seller didn’t think those things were a big deal, what other defects could the car be hiding?
Buyer Perception
How much a buyer is willing to pay for an used car depends a great deal on the buyer’s perception, and that’s what makes first impressions so important.
If your car looks unkept and old, potential buyers will perceive it as such, and no matter how well-maintained the interior, or how good the car runs, some buyers won’t even be willing to give your car a chance if it doesn’t look like you cared for it.
The Benefits of Ceramic Coating When Selling a Car
Professional ceramic coating for used cars can revitalize a car’s exterior, making it look glossy and well-cared for even with minimal upkeep.
It’s no secret, after all, that ceramic coating a used car can have a very positive effect on said car’s resale value, and that’s just one of the potential benefits of ceramic coating when selling a car:
Improved Visual Appeal
Your car’s original lustrous finish can be restored with ceramic coating, which bonds to your car’s paint to create a semi-permanent layer that’ll protect your car while restoring its brand-new appearance.
It won’t fix existing damage, but it will make your car look clean, shiny and freshly waxed for years.
Protection Against Damage
Ceramic coating creates a protective layer that actively guards your car against damage like small scratches, exposure to UV rays, road debris and other expected road hazards. By itself, this is enough to raise your car’s value, but it also means your car will be protected from wear and tear as long as the ceramic coat is in place.
Increased Resale Value
This is by far the biggest advantage of professional ceramic coating for used cars.
Because of its protective qualities, ceramic coating a car is more than enough to raise its value, and many potential buyers will be willing to pay more in exchange of this protection.
Add to it the fact that ceramic coating a car keeps it looking amazing, and your car will be a showstopper no matter where you take it.
Are you ready to increase your car’s resale value? Contact us and we’ll make it happen!
Easier Cleaning
Ceramic coated cars are easy to clean and require minimal maintenance. Sure, eventually you’ll have to replace the ceramic coating, but that can take anywhere from three to five years, depending on a number of factors.
While some people treasure the time they spend washing their car and making it look amazing, other people prefer spending as little time washing their car as possible, so the minimal cleaning and maintenance can be a huge draw to some buyers.
Long-Term Value
In the pros and cons of ceramic coating debate, “long term value” is often brought up because, while it’s true that ceramic coating a car can be more expensive than simply waxing, the extra protection it gives can really add up over time.
With ceramic coating, buyers can rest assured that their vehicle will keep its pristine appearance for many years to come, even if they don’t wax it. Better yet, since the car is already ceramic coated, they won’t even have to do that themselves.
Pros and Cons of Ceramic Coating on Cars
Because it does require a bigger investment than paint protecting films or waxing, you want to make sure you understand the pros and cons of ceramic coating on cars before making a commitment.
Sure, ceramic coats can be professionally removed if you change your mind, but it’s always better to make a well-informed choice.
Pros
- Long-Term Protection: When properly maintained, ceramic coatings can last for up to five years, offering protection to your vehicle the entire time.
- Increased Shine: Professional ceramic coating for used cars can help them stand out from the rest and keep a showroom-ready shine even if you drive them every day.
- Damage Protection: While it won’t protect your car from deep damage, ceramic coating does protect the paint from environmental hazards, scratches and the expected signs of wear and tear.
- Hydrophobic Properties: Ceramic coating makes your car’s paint hydrophobic. Water, grime, snow, and other substances will slide right of, which makes cleaning a breeze.
- Preserves Resale Value: By itself, ceramic coating can increase a car’s resale value, but even if you don’t advertise it, your car’s well-maintained, clean appearance will speak for itself.
Cons
- Higher Costs: Professional ceramic coating is a lot more expensive than waxing and polishing.
- No Protection from Deep Scratches: Although it prevents small abrasions, it will not protect the vehicle from large hits or extensive scratches, but then again, what does?
- Professional Application Required: While you can easily wax your car at home, the same can’t be said about ceramic coating, as it requires professional tools and a controlled environment.
Get in Touch With the Best
The benefits of ceramic coating a car speak for themselves. Not only can it protect your car, but it also increases its value by both making it more appealing to potential buyers, and by making it more resistant to damage.
Really, what’s there not to like?
So, if you’re thinking about selling a used car, or you’re simply considering ceramic coating as a potential option for your current car, don’t think twice about it. Ceramic coating can make your car look better and be worth more.
If you’re looking for professional ceramic coating for used cars, look no further than us, Guinness Garage! With years of experience in the industry and the reviews to back us up, we’re the best in the business. Give us a call!
FAQs
How does ceramic coating interact with vehicle wraps or decals when selling?
Depends on what comes first. If the wrap or decals were there before, ceramic coating will be able to protect them just like they would your car’s paint. However, attempting to wrap a ceramic coated car, or attempting to put a decal on it will be much, much harder, and some would say even impossible.
Is ceramic coating more beneficial for certain car colors when selling?
Cars painted a darker shade of blue, red, or black do, in fact, seem to benefit more from ceramic coating, though that’s mostly because those colors show swirl marks and scratches a lot more, and ceramic coating helps hide them better, even though it won’t fix the damage by itself.
In short, while ceramic coating offers the same benefits regardless of your car’s color, it does tend to look better on darker colors.
Is it necessary to disclose ceramic coating to buyers?
Well, you don’t have to, but why wouldn’t you? Ceramic coating can increase the resale value of a car, so it makes sense to let potential buyers know if your car has it.
Does ceramic coating require maintenance that could deter buyers?
Not really. It does require maintenance, but you won’t need to do it nearly as often as you would if you opted for wax or something along those lines.
As long as the buyers stay away from abrasive cleaning products and use car shampoos with a neutral pH, they’ll be just fine.
Can I apply ceramic coating myself before selling my car?
Though you might be able to purchase DIY ceramic coating kits, it’s always best to have a pro apply them, after all, if something goes wrong, it’ll be a lot harder to fix it than simply wiping it off.
